L’ORÉAL PARIS — CANNES 2025
[Art direction, Graphic Design]The end goal? The new advent calendar.
I played a part in the pre-production and post-production art direction and supervision for both print and film, finding ways to show the products in the most creative manner, ensuring that audiences’ attentions would be captivated from start to end.
Agency: McCann Paris
Year: 2025
Creative Directors: Camille Ferrera
Art Directors: Perrine Tixier, Shania Lim
Account: Alexia Kreutz, Mahy Abecassis, Anne-Sophie Carbo
Copyright McCann Paris, L’Oréal Paris